Finlay James US

What are the most commonly used words and phrases in sales and business… and what do we really think of them?

What are the most commonly used words and phrases in sales and business… and what do we really think of them?

I have been in the sales head-hunting space within the technology industry now for over ten years, and there are some phrases and “buzz” words that have emerged and are now being used on a daily basis. Not only do they continue to be used, new ones are appearing all of the time.

I have no idea where or when they started but I don’t think they are going anywhere any time soon. Some people find them annoying however, others like to use them in every day conversation, but regardless of that, everyone seems to know what they’re referring to; even if there’s no direct resemblance to the meaning – like this one:

“Yeah, just ping me an agenda then reach out and circle back so you can help me understand yeah.”

Here are some of my favourites though:

1. “Bleeding edge”

– is apparently something so ‘cutting edge’ that a new phrase needed to be created. I wonder what will be next…

2. “Core competency”

– do you ever look for ‘peripheral competency’? Didn’t think so. This would really be like looking for ‘core mediocrity’.

3. “Think outside the box”

– an oldie, but a goodie! Forget the box, just think!

4. “Reach out”…“reach out for me”

– possibly the most commonly used (although this could also be down to a few Four Tops fans singing in the office).

5. “I’ll ping you an agenda”

– or in other, simpler, words: “I’ll send you an email”.

6. “I don’t have the bandwidth”

– I think this one is possibly my favourite. No, you don’t because you are not a radio.

Clearly, there are more of these phrases doing the rounds. What have I missed? What other phrases in business do you find interesting or amusing? It would be great to hear!